Last week I went to Giffords Circus for an event organised by Olympus. Since moving from Canon to Olympus I’ve been impressed with how they market their products, and this is a great example…
Olympus arranged for one hundred photographers to go to the circus where we could try out pretty much any camera body of lens from their OMD range with a few circus acts making for great photographic subjects. The event was brand agnostic, there were many folk with Canon, Nikon, and other camera’s. And this wasn’t even a sales pitch!
Damian McGillicuddy, Olympus UK’s principle photographer, was there to talk, give some hints, and show how us how he’d do a model photo shoot. I’ve never specialised in any area of photography and was simply in awe of Damian’s knowledge, gained through years of experience in producing award winning images. Damian was also a great presenter and thoroughly nice chap.
After the event we were all treated to tea and cake, and even got a goody bag to take home.
I hope to get to go to similar events in the future, a great way to learn some new tricks, meet some nice people, and practice photography in a fun environment.
